Invoicing · Expenses · Analytics — for photographers

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behind the frame.

Lensr is the shoot-based ledger for photographers and videographers. Track every project end-to-end — from first deposit to final deliverable — without taping together five other tools.

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lensr.app / shoots / mara-julien-wedding

2026 — Q2

Wedding — Mara

Lookbook — Tonal

Menu — Nova

Coastal Run

Engagement

Portrait — Anya

Shoot · Wedding

Mara & Julien

Revenue

$6,800

+12%

Expenses

$820

−4%

Profit

$5,980

88%

f/1.4

IMG_0142

f/2.0

IMG_0187

f/1.8

IMG_0203

f/2.8

IMG_0224

Cash flow · last 12 mo $48,200 net

Invoice · LNS-0142

Mara Holden

Paid

f/1.4 · 85mm

HERO_01

Total $6,800.00

Deposit received

$2,400 from Tonal Studios · 3m ago

Features

Everything a shoot needs.
Nothing it doesn't.

f/1.4

f/2.0

f/2.8

01 · Organization

Shoot-based, not transaction-based

Every dollar, receipt, and hour lives inside the project it came from. Pull up a shoot and see the complete P&L — including the frame it paid for.

LNS-0142 PAID

85mm · f/1.4

HERO

Total due$6,800.00

02 · Invoicing

Invoices that look like your portfolio

Hero image, contact sheet, line items, deposit terms. Clients pay faster when the bill looks like the work.

B&H PHOTO · 04/08

$342.18

→ Gear · Mara Wedding

03 · Expenses

Shoot the receipt, done

Snap a receipt, Lensr reads the amount, merchant, and category, and files it against the active shoot. Tax season stops being a genre of panic.

JANJUNDEC

04 · Analytics

See which work actually pays

Profit margin by shoot type, month, and client. Weddings might be your brand — but the brand shoots might be your bread.

Tonal Studios

4 shoots · $14.4k

Nova Hospitality

3 shoots · $5.2k

Harbor Run Co.

1 shoot · $9.5k

05 · Clients

Every client, one pane

History, lifetime revenue, open balances, notes. Duplicate past invoices with one click for repeat brand work.

06 · Privacy

Your numbers, encrypted

Bank-level encryption, SOC 2 in progress, no data selling — ever. You own your books; we just keep them tidy.

Workflow

From first inquiry
to final deposit.

01 — NEXT

Book the shoot

Draft a contract and send a branded invoice with a deposit request. Auto-reminders do the awkward follow-up for you.

02 — NEXT

Shoot & capture costs

During the shoot, photograph receipts as they happen. Gas, rentals, a coffee for your second shooter — all tagged to this project.

03 — NEXT

Deliver & invoice

Attach a hero image, itemize the package, and send. Clients click once to pay via Stripe, ACH, or card.

04 — LOOP

See the numbers

Profit, tax write-offs, cash flow. Export at tax time and hand your CPA a clean CSV.

Invoice templates

Bills that look like the work.

Three templates, endlessly customizable. Drop your logo, your hero image, your color. Lensr handles the line items and the legal fine print.

Lensr

INV LNS-0142

ISSUED 04.10.26

DUE 04.24.26

85mm · f/1.4

HERO · MARA_WED

Mara & Julien

Ocean Point, CA — April 10, 2026

Wedding · 10hr $5,200

2nd shooter $800

Album $600

Travel $200

TOTAL DUE $6,800.00

Tonal Studios

LNS-0143

1/9

2/9

3/9

4/9

5/9

6/9

7/9

8/9

9/9

Shoot day (SS26 Lookbook)3,200.00

Retouching · 20 finals800.00

Usage · 12-mo digital200.00

Due on receipt $4,200.00

Invoice to

Nova Hospitality

Attn: PR Team

For

Menu photography — Fall 2026. 22 dishes shot on location. Includes web-resolution deliverables and two rounds of retouching.

Subtotal1,850.00

Tax—

Total $1,850.00

NET 14 · ACH · CARD · STRIPE

Pricing

Priced like a preset.

Cheap upfront. Pays for itself the first invoice it sends.

Free

€0

Up to 3 clients
Up to 5 shoots per month
Up to 5 invoices per month
100 MB storage
Email support

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Run the businessbehind the frame.

Everything a shoot needs. Nothing it doesn't.